To Navigate Dramatic Changes Ahead, Develop a Curious Futurist Mindset

June 1, 2018


It’s hard to believe, but the year 2030 is just 12 years away. Are you prepared for whatever the world of business, marketing and communications will be like at that time? Here are some possibilities of what the future work environment may hold:

  • Working side-by-side with robots
  • Using blockchain technology to handle everything from verifying news announcements to buying media
  • Sending your avatar to a live meeting in a virtual office on Facebook or Google with those of your clients and co-workers (contractors) who are working from their own homes throughout the world
  • Accepting a cryptocurrency such as bitcoin as payment for your communications services
  • Developing a crisis communications plan to address a growing number of protests against androids being used at your workplace, which has resulted in layoffs
  • Commuting to work in a driverless, electric car
  • Having pleasant, human-like conversations throughout the day with AI assistants that anticipate your internet-search needs

These and many other possibilities lie ahead as the work world is transformed by technology and globalization, which are accelerating at a ferocious pace.

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