Lois Boynton

Lois A. Boynton joined the faculty in 2001 and has been head of the public relations specialization since 2008. She teaches ethics and public relations classes, is a fellow in the University’s Parr Center for Ethics, and was named to the University’s Academy of Distinguished Teaching Scholars. She won the School of Journalism and Mass Communication’s David Brinkley Teaching Award in 2007.

Her research focuses on ethical decision-making by public relations practitioners, professionalism and social responsibility. Other research interests include agenda building, persuasion and nonprofit public relations challenges.  Her work has appeared in academic journals including Communication Yearbook, Public Relations Review, Journal of Mass Media Ethics, Journalism and Mass Communication Educator, Journalism and Mass Communication Quarterly, PRism, and Journal of Promotion Management, has presented at IPRRC and AEJMC, and authored 3 book chapters.

Prior to academia, Boynton worked as a reporter and features editor for the Observer-News-Enterprise in Newton, N.C., and later as public relations/advertising supervisor for a tech company, Siecor Corp.  She continues her public relations work as a volunteer with Cornucopia Cancer Support Center as newsletter editor and producer of a weekly radio program, “That Cancer Show.”