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In-Person Public Relations Training

Oct. 25–27, 2020 | Conference | Nashville, Tenn.
International Conference offers practical insight and networking for public relations professionals of all career levels, sectors, work environments and industries. Demonstrating value with actionable best practices is what drives the PRSA community and is the focus of this annual event. In-Person
Nov. 4–7, 2020 | Workshop | Louisville, Ky.
Category: Accreditation Preparation & Maintenance
This course is designed to provide a setting for busy professionals to focus on final preparations. We strongly recommend that candidates complete previous preparations through their local chapter, on their own or by taking the APR Online Course. (This is not a seminar for those beginning their APR journey.) Stephanie French, APR; Jason S. Kirsch, APR; Sean Connolly, APR; In-Person
Nov. 12–13, 2020 | Workshop | New Orleans, La.
Category: Measurement & ROI
In two days, participants will hear from the instructor and each other about best practices for planning measurably successful communication campaigns, and apply what they learn to a project or campaign they will soon need to address at work. They will learn about many different ways to measure messages, channels and outcomes of communication. They also will get feedback from the instructor and other participants on the plans and measurement tools they draft themselves based on what they learn. Angela Sinickas, ABC, IABC Fellow, member of IPR Measurement Commission; In-Person
Key Concepts and Techniques of Effective Public Relations
Nov. 18–19, 2020 | Workshop | San Francisco, Calif.
Category: Communication Strategy
Gain a clear understanding of public relations and communications concepts and techniques through lectures, case study presentations, discussions and group exercises. Examine the theory and practice of major issues facing the profession. Robin Schell, APR, Fellow PRSA; In-Person

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