Category: Ethics
Leaders, and especially those who advise and counsel them must recognize the ethical expectations of everyone inside and outside the organization. Failure to meet these expectations has palpable negative consequences. This program discusses the expectations and the consequences of failure to meet those expectations.
By the end of this course participants will be able to:
James E. Lukaszewski, ABC, IABC Fellow; APR, Fellow PRSA, BEPS Emeritus, president, The Lukaszewski Group, a Division of Risdall Marketing Group
James E. Lukaszewski, ABC, Fellow IABC; APR, Fellow PRSA, BEPS Emeritus, is president of The Lukaszewski Group, a division of Risdall Marketing Group. Considered America’s Crisis Guru®, his name appeared in Corporate Legal Times as one of “28 Experts to Call When All Hell Breaks Loose,” and in PR Week as one of 22 “crunch-time counselors who should be on speed dial in a crisis.” Lukaszewski has served on the PRSA National Board of Ethics and Professional Standards (BEPS) for more than 20 years.
Nance Larsen, APR, Fellow PRSA, Vice President Integrated Marketing Communications, The Strive Group
Nance Larsen, APR, Fellow PRSA, is a public relations professional with more than 20 years of strategic communication experience. She is currently serving her second year as PRSA Advocacy Chair, and previously served a three-year term as chair of the PRSA Board of Ethics and Professional Standards (BEPS) as well as BEPS secretary from 2009–2015.
Participants with the APR credential earn 0.5 CEUs for a webinar. Learn more about Accreditation renewal.