Tactics: Designing and Implementing Effective DE&I Tactics That Move Behavior

Advancing Your Communication Strategy in DE&I Certificate Program Module 5

Course Duration: Approx. 6 hours
Module Duration: Approx. 45–60 minutes

Note: The prices below are for this course module only. The price of the entire course is $975 for PRSA members and $1,225 for nonmembers.
Full Price: $245
Members: $195

Category: Diversity & Inclusion

The Advancing Your Communication Strategy in Diversity, Equity and Inclusion Certificate Program will equip management-level communicators with the tools to build a strategic approach to communication planning that advances diversity, equity and inclusion issues for our profession and in our workplaces to achieve more effective public relationship outcomes.

In this module, participants learn about building objectives and tactics that move behavior in order to achieve DE&I goals.

By the end of this module, participants will be able to:

  • Set behavioral objectives based on overall DE&I PR goals.
  • Design and evaluate tactics that will help move the needle on DE&I programming.


Participants with the APR credential earn 0.5 renewal CEUs for completing this online course module. Learn more aboutAccreditation.