Categories: Communication Strategy, Executive Level, Leadership & Management
Successful leaders are great communicators.
Whether you’re a member of the senior team or a PR leader who counsels senior leaders, you can build your leadership communication skills with this certification program.
This brand-new professional development offering is designed as a live, online series of six modules and will launch on August 20, 2020, and run through September 24, 2020, airing each consecutive Thursday from 3–4:30 p.m. ET.
All modules will be recorded so that participants can listen or review them after the live date or to re-listen in preparation for the final exam. Additionally, member participants will be given access to PRSA’s Online Leadership Communication Community, an exclusive online forum offering private access and interactive dialogue with other participants taking the course.
The course involves a combination of presenters, with Blythe Campbell providing the structure of the core curriculum. Each week she will be joined by one or more experts in various aspects of the week’s topic who will present case studies of how they applied the concepts. After successfully completing and passing the 18-question, multiple-choice test at the end of the certificate program, participants will be awarded a certificate of completion.
In six live or on-demand modules, you’ll learn to:
Choose this certificate program if you:
You’ll learn how to:
Modules
The six weekly Leadership Communication Certificate Program modules include the topics of:
Blythe Campbell, APR, president, Blythe Campbell Communications
Blythe Campbell, APR is a senior communications professional with more than 30 years of experience in the telecommunications, finance, energy, engineering, government, and nonprofit sectors. Blythe has worked for eight different CEOs as a member of the executive team responsible for public relations, marketing, and employee communication.
Blythe has presented at regional and national conferences, led workshops, and been a luncheon presenter for civic and industry groups. Her feature articles have appeared in local, regional and national publications.
Blythe is a speaker, trainer, coach and consultant, specializing in essential communication skills for executives and emerging leaders.
Participants with the APR credential earn 1.0 APR Maintenance Credit for each completed session of this course, for a total of 6.0 credits. www.prsa.org/Learning/Accreditation.