If leadership is so pivotal to business, and if our annual leadership health checks are repeatedly coming back with less than glowing results, what can leaders — and we as professional communicators — do to help restore battered confidence?

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Should Your PR Strategy Be Global or International?

PR pros are being called on to implement campaigns across countries. One of the first questions you will need to answer is whether you will execute a single PR strategy around the world or craft various strategies for different cultures.

Space Travel Can Make Us Better Communicators

NASA's projects can teach us something about problem-solving. Most of your teams will not be required to develop a self-sustaining way to operate on another planet, but you do need to accomplish the objectives of your organization.

A new form of public relations is emerging where statistics spark creativity, data drive more fully integrated communications and tools enable people to act more quickly and with greater intelligence.

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