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For just about every product or service out there, there are thousands of brands for consumers to choose from. The challenge is to get them to pick yours.
Kelly Womer, APR, ABC, Fellow PRSA, a vice president and partner at Linhart Public Relations, has 26 years of experience with major corporations, PR agencies and news organizations.
Learn from interview candidates who have gone before you. Heather Sliwinski highlights the missteps to watch out for so you'll be the first choice out of the candidate pool.
Tactics spoke with Mike Piispanen, vice president of PR services at Nasdaq, about the annual "Ultimate Guide to Press Release SEO" and best practices.
