For some, deciding not to embrace math is almost a badge of honor. James R. Jaye, APR, offers his thoughts on why the "I hate math" mantra is a self-fulfilling prophecy.

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Stephen Dupont, APR, and Mike Porter, Ph.D., APR, pose the question: Why aren't I making life decisions as if I've already won the lottery?


Utilizing Your PR Toolbox to Stay on Top of Your Game

Heather Sliwinski offers her tips for monitoring services, reporting tools, databases and alerts to help you dominate your first PR position.

Bob Schultz, APR, spoke with Tactics about social media best practices, strategic storytelling tips, the 2016 International Conference and the best part about living and working in Indianapolis.

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