Freedom of Expression: The Power and Peril of Metaphor

Publication Date: 02/2011

Source: SO01 Public Relations Tactics
Product Code: 6C-021105
Organization/Author/Firm: Dave Junker, Ph.D.
Tactics: Press Releases
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Metaphors can be powerful tools to create insightful, vivid images for your reader. But they can also become confusing, clumsy detractors when used incorrectly. Here, Dave Junker, Ph.D. discusses how to cultivate their skillful and effective metaphors that make an impact.