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The New York Public Library Centennial   Add to Cart Secured Document - MyPRSA Login or Purchase Required

Publication Date: 1996
Source: Silver Anvil Award
Product Code: 6BW-9602E
Organization/Author/Firm: The New York Public Library
Category: Special Events - Observances / Institutional Programs / Development - Fund Raising / Anniversaries Celebrations / Program Planning
Industry: Associations - Nonprofits / Cultural
Summary

The Library launched a yearlong, systemwide Centennial Celebration to build greater prominence among its key publics, revitalize its image, and set the stage for a major capital campaign.