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Emerging Tech: Using Video Chat Technology for Successful PR

Brown Bag Teleconference - Recorded July 26, 2012

What video chatting platforms work best for public relations practitioners? What are the most effective uses of this much-hyped technology? Listen to the playback to look beyond the hype and uncover and share best practices.

These are some of the topics this brown bag covered :

  • Selection of video chatting platforms.
  • Using chatting to facilitate communications with targeted audiences, companies and clients.
  • Using social media platforms to bring video to the conversation.
  • Reactions of end users to this technology.

Moderator: Sam Sims, APR.
Sam Sims, APR, is director of public relations and marketing at US Fleet Tracking. His lengthy career in public relations and marketing has been honed through architectural, engineering, energy, medical, science, technology, and arts industries where he has realized successes in communication planning, development, media relations and crisis situations. Currently the 2012 chair for PRSA’s Southwest District, he also sits on the executive committee of the PRSA Technology Section. A past president of the Oklahoma City Chapter of PRSA, Sam continues his local leadership capacity by serving as the website chair, which he’s held since 2000.