Upcoming Public Relations Training Events

View by Month

Presented by PRSA and Wylie Communications
Sept. 25–26, 2017 | Workshop | New York, N.Y.
Categories: Techniques & Tactics, Writing
This writing workshop will teach you how to write copy that grabs attention, keeps it longer, communicates more clearly, enhances credibility and is more likely to go viral. You’ll walk away with techniques — not just what to do, but how — for painting pictures in your audience members’ minds so they understand your points faster, enjoy your information more and remember it longer. Ann Wylie; In-Person
Presented by PRSA and Ragan Communications
Sept. 28–29, 2017 | Conference | Atlanta, Ga.
Category: Branding
Want to tell deeper stories and create content that makes a difference to your organization’s bottom line? Attend this conference to discover the power of storytelling, learn best practices for developing and distributing branded content and find out how to transform your organization into a culture of content creators. In-Person
Oct. 6–10, 2017 | Conference | Boston, Mass.
In-Person
Educators Academy
Oct. 7, 2017 | Workshop | Boston, Mass.
Category: Emerging Trends
What are the latest research and trends in public relations? Learn about what’s “hot” in public relations learning and in the field from both academics and professionals, through panel discussions, research paper presentations and a pedagogical poster session. In-Person
Association/Nonprofit Section
Oct. 7, 2017 | Conference | Boston, Mass.
In today’s shifting funding environment, professionals in associations and nonprofits are going to have accomplish more with even fewer resources, coping with tight budgets in the best of times. The solution is to identify and acquire the tools and techniques to become more efficient and effective. This event focuses on providing leading edge, practical methods and tools to communications, public relations, and fundraising professionals working in associations and nonprofit organizations, as well as the firms that provide services to these organizations. In-Person
Oct. 8–10, 2017 | Conference | Boston, Mass.
International Conference offers practical insight and networking for public relations professionals of all career levels, sectors, work environments and industries. Demonstrating value with actionable best practices is what drives the PRSA community and is the focus of this annual event. In-Person
Develop stories that media outlets want to run and readers want to read
Oct. 12, 2017 | Webinar, On-Demand Available Oct. 17
Categories: Communication Strategy, Social Media, Techniques & Tactics, Writing
Included with PRSA Membership.
In this webinar, you’ll learn how to think like a reporter to develop story angles that readers want to read (and that journalists and bloggers want to run). Ann Wylie; Live Online
Presented by PRSA and Ragan Communications
Oct. 13, 2017 | Virtual Summit
Nearly 70 percent of businesses are unprepared for a crisis. If you have not revamped your crisis playbook recently, now is the time join this virtual summit.
Tips for Communicating Expectations to Build Trust and Credibility
Oct. 19, 2017 | Webinar, On-Demand Available Oct. 26
Categories: Communication Strategy, Leadership & Management, Techniques & Tactics
Included with PRSA Membership.
Join us for this webinar as we discuss the value of setting expectations for performance results and for developing a professional relationship filled with trust and credibility. Suzanne Updegraff; Live Online
Presented by PRSA and Ragan Communications
Oct. 23–25, 2017 | Conference | Anaheim, Calif.
Category: Social Media
Want to master hot social media channels and transform followers into loyal fans? Would you like to create shareable content that re-engages employees, boosts the bottom line and advances your career, even as responsibilities continue to blur? At this conference, you’ll discover the new digital strategies you need to break out of your silo and succeed in today’s evolving marketing communications mashup. You’ll leave with the skills and confidence necessary to turn yourself—and your organization—into a social media powerhouse. In-Person
Crafting Messages that Motivate
Oct. 25, 2017 | Webinar, On-Demand Available Nov. 1
Categories: Communication Strategy, Techniques & Tactics, Writing
Included with PRSA Membership.
This webinar will share best practices for PR and Communication professionals on how to craft messages that motivate your audiences. Ken O’Quinn; Live Online
Status Labs
Oct. 30, 2017 | Evening Workshop | New York, N.Y.
Category: Branding
In this exciting workshop focused on crisis management, attendees will have the chance to play judge and jury for a fictional brand crisis and decide whether the brand successfully mastered its disaster or ultimately failed at crisis response. Learn the “do’s and don’ts” of crisis management while putting a national brand on trial in the middle of crisis. Darius Maxwell Fisher; Lacy Rushin; Courtney Fitzpatrick; In-Person
Leverage Experts and Peers to Create Your Organization's Plan
Nov. 2, 2017 | Workshop | New York, N.Y.
Categories: Communication Strategy, Crisis & Reputation, Leadership & Management
Bring your draft Reputation Management Plans (pre-work guidelines will be provided) and spend a full day getting direct input from two experts in the field (and architects of the PRSA Reputation Management Certificate Program) and your peers. Go home with a plan that is tailored to your organization’s unique challenges and that will ensure your success as a Reputation Champion. Anthony Johndrow; Loren-Christopher Schneid; In-Person
Nov. 7, 2017 | Webinar, On-Demand Available Nov. 14
Categories: Techniques & Tactics, Writing
Included with PRSA Membership.
Participate in this webinar to sharpen the core writing skills required for social media posts, news releases, blog posts, speeches, media pitches and any other PR document. Michael Smart; Live Online
Presented by PRSA and Ragan Communications
Nov. 8–9, 2017 | Conference | Washington, D.C.
Categories: Media Relations, Social Media

Newest advances in PR measurement, media relations, PR storytelling, using potent new data for branding — and more — from global PR thought leaders.

Pre-Conference Workshops: Nov. 8
Main Conference: Nov. 9

  • Mine new PR data to analyze the five critical elements of your brand
  • Unravel the mysteries of PR research with a powerful survey instrument
  • How to create purposeful PR content that just might “go viral”
  • Write tight, compelling PR copy reporters can just grab and go with
  • Build a system to tightly connect PR reps with reporters on social media
In-Person
Nov. 8–9, 2017 | Conference | Chicago, Ill.
Category: Communication Strategy
The Strategic Collaboration Conference provides attendees with valuable opportunities to learn from experts in the field who understand the specific challenges and needs that corporate communicators face. In-Person
Learn a NEW, created-for the web structure for reaching readers online
Nov. 9, 2017 | Webinar, On-Demand Available Nov. 16
Categories: Communication Strategy, Techniques & Tactics, Writing
Included with PRSA Membership.
In this webinar, you'll learn to write webpages that put your key messages where readers' eyes are, help them find what they're looking for; avoid the type of leads that visitors skip; and help them read faster, remember more, understand better, find what they're looking for and enjoy the experience enough to come back. Ann Wylie; Live Online
Guinness World Records
Nov. 9, 2017 | Evening Workshop | New York, N.Y.
Category: Branding
Learn the story of GUINNESS WORLD RECORDS™ and how it has transformed from – but still includes – a best-selling book to a global IP brand. Participants will be delighted by a special guest – an official GUINNESS WORLD RECORDS™ adjudicator or title holder. Keith Green, APR; In-Person
Presented by PRSA and Wylie Communications
Nov. 16–17, 2017 | Workshop | Kansas City, Mo.
Category: Writing
In this persuasive writing workshop, find scientific, proven-in-the-lab approaches for getting people to pay attention to, understand, remember and act on your messages. Ann Wylie; In-Person
Nov. 16, 2017 | Webinar, On-Demand Available Nov. 23
Category: Techniques & Tactics
Included with PRSA Membership.
A how-to webinar offering insight and tips on how to ignite your career, or for those who have worked in the communications profession for a number of years, how to re-ignite your career. Stephen Dupont, APR; Live Online
Increase coverage, sharing and more with tight, bright releases
Dec. 5, 2017 | Webinar, On-Demand Available Dec. 12
Categories: Communication Strategy, Techniques & Tactics, Writing
Included with PRSA Membership.
In this session, you’ll how to write tight, bright PR pieces that increase readership, coverage, sharing and more. Ann Wylie; Live Online
Aflac
Dec. 7, 2017 | Evening Workshop | New York, N.Y.
Category: Branding
Corporate social responsibility isn’t just a nice thing to do – it a business imperative. Setting and implementing initiatives is a good start, but developing sustainable branded CSR initiatives that demonstrate a measurable return on investment that aligns with business objectives is the goal. Learn about Aflac’s CSR journey and find out how Aflac evaluates and measures its return on CSR. Jon A. Sullivan; In-Person
Presented by PRSA and Wylie Communications
Dec. 11–12, 2017 | Workshop | Miami, Fla.
Category: Writing
Writing for the mobile web: It’s not easy to get the word out on a 3.5-x-6.5-inch screen. How do we reach readers in this environment? In this online writing workshop, you’ll learn to write webpages that draw mobile and desktop visitors to your site; help them read faster, remember more, understand better, find what they’re looking for and enjoy the experience enough to come back. In-Person

No public relations training matches your search criteria Sept. 2017. Try searching all training.