Branding: Public Relations Training

Telling Our Story, Building our Organizational Pride
June 20, 2017 | Webinar, On-Demand Available June 27
Categories: Branding, Communication Strategy, Techniques & Tactics
Included with PRSA Membership.
Participants will learn that through customer service, organizational pride efforts and storytelling, organizations can take control of their own brands and help build fact-based narratives in media environments that can sometimes come across as less than fully balanced. Monique Farmer, APR; Kala Morrissey; Live Online
The driving force behind mass movements, new ideas, and growing businesses
July 20, 2017 | Workshop | New York, N.Y.
Categories: Branding, Communication Strategy, Emerging Trends, Techniques & Tactics, Writing
This session will draw on storytelling best practices from Aristotle to the present, uncover the shape of successful storytelling, and build the backbone of a story that can move colleagues, clients, and the public at large to action. Adam Tiouririne; In-Person
Technology Section
On-Demand Webinar
Category: Branding
Included with PRSA Membership.
The role of the journalist is changing and, with that, the PR world is evolving. Sponsored content and native advertising has grown to take on many different forms — from in-feed articles to recommendation widgets — and has become increasingly pervasive. As publications continue evolving their business models to center more around this source of revenue, join us for a webinar to explore what this fundamental change in the media means for PR professionals today, and how to use branded content to your advantage. Zach Abramowitz ; Scott Mozarsky ; Marlene Neill, Ph.D., APR; Shawn Gaines; On-Demand
On-Demand Webinar
Categories: Branding, Communication Strategy, Media Relations, Social Media, Techniques & Tactics
Included with PRSA Membership.
Learn why super fans are important to your brand, how to attract more fans to your brand, and how to enhance their loyalty. Stephen Dupont, APR; On-Demand

No public relations training matches your search criteria. Try searching all training.