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Compression Planning®

A Blueprint for Efficient Problem Solving

This webinar is not currently available. Email the Professional Development Department to inquire about future availability of this program.

Category: Communication Strategy

How can you move an idea from “dilemma” to “done,” especially when members of the group come to the table with different perspectives? Veteran PR professionals Merrie Meyers, Ph.D., APR, Fellow PRSA, principal, Merrie Meyers Public Relations LLC, and Patrick M. McNellis, director, operations, McNellis Associates, will discuss how Compression Planning (CP) can take a diverse group from the idea to the outcome, as well as the items you need to create your own CP process. You’ll gain practical, hands-on experience to help you solve actual business problems.

You’ll also learn:

  • A constructive and targeted planning process to churn ideas beyond brainstorming into specific strategies and tactics.
  • Specific strategies for exploring ideas and focusing on solutions, as well as guidelines for engaging in both processes and determining when each should occur.
  • How to “lay out” concepts in a visual format to gain greater understanding and support.


Merrie Elyn Meyers, Ph.D., APR, Fellow PRSA, grant development manager, Broward College

Photo of Merrie Elyn Meyers, Ph.D., APR, Fellow PRSA Meyers is experienced in problem solving, crisis management, fundraising and consensus building. She is involved in development and grant writing for Broward College and a communication professor at Nova Southeastern University.

Patrick M. McNellis, director of operations, McNellis Associates

Photo of Patrick M. McNellis McNellis is a gifted facilitator and expert in planning systems and coaching. He has created a number of knowledge products, studies and systems, and written “The Compression Planning Blueprint,” for Compression Planning users.

Participants earn 1.0 APR Maintenance Credit for a webinar. Learn more about Accreditation maintenance.


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