Real-Time Marketing

How Brands Successfully Culture-Jack the Big Moments

This webinar is not currently available. Email the Professional Development Department to inquire about future availability of this program.

Category: Communication Strategy

Alissa Blate, executive vice president and global consumer marketing practice leader at MWW Group, will explore how to plan, prepare and engage in real-time marketing.

  • Take advantage of national headlines with approaches to confidently loosen rigid planning processes and respond to risk-averse leadership.
  • The value and distinctions of responding via video, photos, graphics or words.
  • The real-time listening tools to help you find the best opportunities for engagement.


Alissa Blate, executive vice president, global consumer marketing practice leader, The MWW Group



Participants earn 1.0 APR Maintenance Credit for a webinar. Learn more about Accreditation maintenance.