Tips for Integrating Social Media in the Classroom

An Educators Academy Brown Bag Discussion

Hosted by the Educators Academy.

This interactive discussion is not currently available. Email the Sections Department to inquire about future availability of this program.

Category: Social Media

With social media’s explosive growth in public relations, students need to know how to strategically use social media. Even though incorporating social media in the classroom and keeping up with the latest tools can be challenging, there are many pedagogical benefits to social media. This interactive discussion will feature two educators who effectively incorporate a wide variety of social media in their classes.

In this teleseminar, you’ll learn about challenges, lessons learned, and best practices. After the presentation, attendees can ask questions, share their experiences, and solicit advice from their colleagues.  This one-hour brown bag is free to all Educators Academy members.

Please note that you must be an active member of the Educators Academy Section to register for this brown bag discussion. PRSA members, join the Educators Academy  today.


Alisa Agozzino, Ph.D., APR, assistant professor, Ohio Northern University

Photo of Alisa Agozzino, Ph.D., APR

Agozzino serves as editor-in-chief of the PRSA Educators Academy newsletter, and also is the co-chair of the PRSA Central Ohio public relations committee. Agozzino's main research interest lies in social media tools within the public relations field. Her current research agenda examines how social media impacts different industries — from nonprofit to admissions offices to public relations professionals.


Tiffany Gallicano, Ph.D., assistant professor of public relations, University of Oregon

Photo of Tiffany Gallicano, Ph.D.



Tina McCorkindale, Ph.D., APR, president and CEO, Institute for Public Relations

Photo of Tina McCorkindale, Ph.D., APR

Tina McCorkindale, Ph.D., APR, is president and CEO of the Institute for Public relations (IPR), an independent nonprofit foundation that focuses on research that matters to the public relations profession. She formerly was an associate professor of public relations at Appalachian State University and was a senior insights analyst for Visible Technologies and Cision. She has received numerous awards and honors for her teaching and research.