Category: Accreditation Preparation & Maintenance
This webinar is designed to help you develop a scenario-based (not memorization-based) mind-set for the computer-based Examination for Accreditation in Public Relations (APR) to enable you to apply your knowledge within the Examination context. Veteran APR Boot Camp instructors Bob Saline, APR, Fellow PRSA, and Jason Kirsch, APR, will walk through the multiple-choice format, help you analyze the Examination stems (questions) and distracters (answers), and share other strategies to increase your understanding of the multiple-choice environment. Participants should have a clear understanding of the family of knowledge, skills and abilities (KSAs), and be prepared to take an active part.
You will be able to:
Kirsch is senior director, communications and brand, for Capital BlueCross. He currently serves as Accreditation co-chair for the PRSA Central Pennsylvania Chapter. His areas of expertise include brand management, corporate communications, media relations, marketing communications and digital marketing.
Saline is also the current Accreditation co-chair for the PRSA Central Pennsylvania Chapter. His areas of expertise include strategic communications and research, issues management and media coaching.
Participants earn 1.0 APR Maintenance Credit for a webinar. Learn more about Accreditation maintenance.