Reputation Management

Learn to Measure, Monitor and Analyze Your Organization’s Most Important Asset

Details for June 23–24, 2014

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John Doorley, M.S., director, Mindful Reputation and co-author of the leading, peer-reviewed text, “Reputation Management”, New York University

Doorley, director, Mindful Reputation, previously was head of corporate communication at Merck when it was named America’s Most Admired Company seven of his 12 years there. He later became founding academic director of the graduate program in public relations and corporate communication at New York University, which was named America’s Best Public Relations Academic Program twice. Professor Doorley built and taught the world’s first graduate course in reputation management at NYU, copyrighted the template process called Comprehensive Reputation Management, and co-authored the leading, peer-reviewed text, “Reputation Management,” the third edition of which will be published in 2014. 


Monday, June 23

  • 9 a.m.–5 p.m. EDT

Tuesday, June 24

  • 9 a.m.–5 p.m. EDT


PRSA Professional Development Center
120 Wall Street, 21st Floor
New York, N.Y. 10005

Phone: (212) 460-1400


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The PRSA Professional Development Center is located in Manhattan’s Financial District. See the map and location in the “About PRSA” section of our website for details.