Public Relations Tactics

Sara Lee Creates An Artful Publicity Program

Publication Date: 9/1998

Source: SO01 Public Relations Tactics
Product Code: 6C-099811
Organization/Author/Firm: Steve Crescenzo
Industry: Consumer Products
Specialization(s): Development - Fund Raising
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Sara Lee's corporate founder left the company a legacy of great art which they have decided to share with the general public by donating them to museums all over the world.