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Profolios: Internal Communications (PDF)

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Profolio - Internal Communications is a great primer for newcomers to public relations and is a cost-effective reference for the seasoned professional. Culled from the digital archive of PRSA's Silver Anvils & selected articles from Tactics and Strategist, these best practices of internal communications include: - Tips and techniques for using employee publications to inspire change and drive business results. - Creating cultures with 'one voice' after a merger - Delivering bad news - Involving employees in change - Motivating employees - Communicating benefit changes - Measuring the value of internal communications programs. 221 pages. Only available in electronic (PDF) format -- not in print.