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The “Convergence” of PR and Marketing: 6 Trends to Watch


On-Demand, available until March 21, 2019
Recorded March 22, 2018

This webinar will discuss the convergence of PR and marketing, identify six specific trends for PR professionals to contemplate as they plan their response to this convergence, and then take a glimpse into the future to assess where we might be headed as an industry. Fred Cook takes key findings from the 2017 USC Annenberg Center for Public Relations Global Communications survey to share important takeaways with the webinar participants.

Register Online

PRSA Members: Free!
Nonmembers: $200

Note: Any applicable member discounts will be applied when you log in. You will be required to log in when you check out.

Register by Fax/Mail

Print this form, complete all the information fields, including payment information, and fax to:
(212) 460-5460.

Or mail completed form with check to:
PRSA Registration
411 Lafayette Street, Suite 201
New York, NY 10003

Cancellation Policy

Cancellations must be in writing and sent by mail to PRSA Registration, 411 Lafayette Street, Suite 201, New York, NY 10003, or faxed to (212) 460-5460. Cancellations are subject to a $25 cancellation fee. There are no refunds or credits for cancellations received less than 24 hours before the live webinar date.