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Measurement and Analytics Certificate Program

Live Online Course

Aug. 15– Sept. 19, 2018

The Measurement and Analytics Certificate Program goes well beyond simply measuring the effectiveness of communication. You will also learn how to build research into the beginning of your communications planning process in ways that are fast, easy and inexpensive. Also, at the end of resource-intensive communication campaigns that involve audience behavior changes, you’ll be able to calculate the marginal ROI on your organization’s communication investment.

Register Online

PRSA Members: $1,495
Nonmembers: $1,795

Note: Any applicable member discounts will be applied when you log in. You will be required to log in when you check out.

Register by Fax/Mail

Print this form, complete all the information fields, including payment information, and fax to:
(212) 460-5460.

Or mail completed form with check to:
PRSA Registration
411 Lafayette Street, Suite 201
New York, NY 10003

Cancellation Policy

Note: You will receive access instructions for the Measurement and Analytics Certificate Program one week prior to the first session, which will debut on Aug. 15, 2018 at 3 p.m. EDT.

Refund of the Measurement and Analytics Certificate Program fee, less an administrative fee of $100, will be made if written notice of cancellation is postmarked no later than Aug. 1, 2018. Registrants whose cancellation requests are postmarked later Aug. 1, 2018, will NOT be entitled to a refund. Cancellation of registration for this event must be made in writing and mailed to: PRSA Measurement and Analytics Certificate Program, 411 Lafayette Street, Suite 201, New York, NY 10003, or faxed to (212) 460-5460. If you cannot attend, you may notify PRSA by Aug. 1, 2018, if another person will be attending the conference in your place. For substitution, PRSA nonmembers must pay the appropriate difference in the registration fee. Please call (800) 350-0111 to make this notification.