Category: Communication Strategy
Forbes and AP are two of the largest users of this innovation, introduced by Northwestern’s Knight Lab, a joint venture of Northwestern’s Robert R. McCormick School of Engineering and Applied Science, and the Medill School of Journalism, Media, Integrated Marketing Communications.
Participants will learn:
For a closer look at how this technology is facilitating more timely reporting in finance, retail, transportation and sports:
Kristian Hammond, chief scientist, Narrative Science, and professor of computer science and journalism, Northwestern University
In addition to being Narrative Science’s chief scientist, Hammond is a professor of computer science and journalism at Northwestern University. Prior to joining the faculty at Northwestern, he founded the University of Chicago’s Artificial Intelligence Laboratory. His research has been primarily focused on artificial intelligence, machine-generated content and context-driven information systems. He currently sits on a United Nations policy committee run by the United Nations Institute for Disarmament Research (UNIDIR). Hammond received his Ph.D. from Yale. He also was named 2014 Innovator of the Year by the Best in Biz Awards.
Mary Conley Eggert, president, Tech Image
Mary is a self-proclaimed geek, who's passionate about seeing great technology get to market. As the President of Tech Image, she gets to visit with tech PR and marketing leaders who are seeking to launch new products, penetrate new markets or augment their internal capabilities.
Whether clients want to distinguish themselves through messaging, grow awareness and credibility with the influencers, or reinforce long-term value with compelling content, she has found that research, such as the SIM IT Trends Study, provides essential evidence to engage the media and move clients forward.
Participants earn 1.0 APR Maintenance Credit for a webinar. Learn more about Accreditation maintenance.
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