The Public Relations Strategist

Chris Van Gorder began his unlikely executive career as a California police officer in the early 1970s. He later started working as a hospital security official, a position that would impact his future leadership style. Read on to learn how he worked his way up to become the president and CEO of Scripps Health.

Related Articles

‘Reputation Recovery’: The Ebola Patient Crisis in Dallas

Kathleen Larey Lewton, APR, Fellow PRSA, examines how Texas Health Presbyterian Hospital Dallas handled the first case of Ebola in the United States.

USA Today’s Top Editor on the Evolution of Print Media

Ed Cafasso talks to his former colleague, USA Today's editor-in-chief Dave Callaway about reshaping a “digital first” newsroom and the future of the newspaper.

“Authenticity.” It’s a word that brand strategists are using more and more in theoretical terms. But what does it actually mean in the context of real-world communications with consumers today? Geoff Beattie explains.

Related Articles


Authenticity

In This Issue

Insights

From the Editor


Digital Edition