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PRSA 2017 Travel and Tourism Conference

May 21–24 | Palm Springs, Calif.

Tuesday, May 23
10:45–11:45 a.m.
Breakout Sessions: Set IV

Flex Your PR Skills: Tapping into the Growing Health & Wellness Travel Market”

Wellness travel is growing at a rapid pace – nearly twice the rate of total worldwide tourism and valued at $600 billion – and doesn’t appear to be slowing down any time soon. A trend once reserved for the highest-end resorts and spas, today’s always-connected travelers are seeking out wellness and fit-focused destinations and experiences at every price point. In this session, hear from health and wellness writers and influencers to learn how to leverage lifestyle and wellness initiatives to showcase your destination, hotel or client through the eyes of the modern wellness traveler.

Key takeaways:

Speakers:  Jennie Nunn, Contributing Editor, Organic Spa
                 Juno Demelo, Freelance writer for publications, Health, Woman’s Day, Redbook, Allure & Vogue
                 Katie Rosen Kitchens, Co-Founder & Editor-in-Chief of FabFitFun

Jennie Nunn
Freelance writer and editor Jennie Nunn is a former fulltime staff editor at 7x7, California Home+Design, and Sunset. Nunn, a Los Angeles native, is West Coast contributing editor of Organic Spa and contributing editor of 805 Living. Her work has appeared in numerous publications including Condé Nast Traveler, AFAR, C, Luxe Interiors+Design, 5280, Hospitality Design, The Denver Post, The San Francisco Chronicle, San Francisco Magazine, The Hollywood Reporter, Los Angeles Magazine, Southbay, California Homes, Denver Life, enRoute, Palm Springs Life, Curated, and Gotham. Nunn co-authored a guidebook on San Francisco for Louis Vuitton (2016-2017 edition), and is also a contributor for Lululemon. jennienunn.com.

Juno Demelo
Juno DeMelo writes personal essays, profiles and reported stories about health, food, travel, pop culture and more. Her work has appeared in Glamour, Bon Appétit, O, The Oprah Magazine, Marie Claire, Cosmopolitan, Women's Health, Men's Journal, Good Housekeeping, Redbook, Better Homes and Gardens, Woman's Day, Health and Shape. She's also written online for The New Yorker, Vogue, The Cut, Lucky Peach, Allure, Vice, Travel + Leisure, Condé Nast Traveler and Refinery29. She spent seven years as an editor at national magazines in New York City before moving to Portland, Ore. 

Katie Rosen Kitchens
Katie founded the FabFitFun online magazine with co-CEOs and brothers Michael and Daniel Broukhim in 2010. In 2013, the trio launched the FabFitFun box, which brings the FabFitFun experience straight to members’ doorsteps. Each season, Katie curates a collection of full-size, premium beauty, fashion, fitness, wellness, home and tech goodies. The FabFitFun box has been an enormous success — starting with 2,000 members in 2013 and ending 2015 with over 100,000 subscribers. FabFitFun has quickly become the #1 multimedia, lifestyle-sampling platform in the U.S. Currently as the Editor in Chief of FabFitFun, she is testing out protein bars, experimenting with exfoliators, swinging kettle bells, seeking out sex secrets, discovering fashion trends, investigating mood boosters, helping hangovers and much, much more, all in an effort to find everything women need to feel good from the inside out. In addition to her roles in merchandising and editorial, Katie also oversees FabFitFun’s advertising and PR departments. The multimedia lifestyle brand features a robust number of opportunities — from digital, to events, to the world’s best sampling opportunity. After graduating from George Washington University, Katie joined the fashion, beauty and nightlife guide Scheckys.com as their LA Editor. She has written for an unusually eclectic variety of magazines, newspapers and websites including the Los Angeles Times, Art and Living, Women’s Life, Dining Out, Pasadena Mag, LA Splash, Spoil Spot, Gimundo and Venice News. In between articles and blogs, Katie has worked in TV production on several shows including “It’s Always Sunny in Philadelphia” and “Jackass.”

Register now!