(Banner graphic of PRSA 2017 Travel and Tourism Conference logo)

PRSA 2017 Travel and Tourism Conference

May 21–24 | Palm Springs, Calif.

Tuesday, May 23
10:45–11:45 a.m.
Breakout Sessions: Set IV

Flex Your PR Skills: Tapping into the Growing Health & Wellness Travel Market”

Wellness travel is growing at a rapid pace – nearly twice the rate of total worldwide tourism and valued at $600 billion – and doesn’t appear to be slowing down any time soon. A trend once reserved for the highest-end resorts and spas, today’s always-connected travelers are seeking out wellness and fit-focused destinations and experiences at every price point. In this session, hear from health and wellness writers and influencers to learn how to leverage lifestyle and wellness initiatives to showcase your destination, hotel or client through the eyes of the modern wellness traveler.

Key Takeaways:

Speakers:  Jennie Nunn, Contributing Editor, Organic Spa
                 Juno Demelo, Freelance writer for publications, Health, Woman's Day, Redbook, Allure & Vogue
                 Katie Rosen Kitchens, Co-Founder & Editor in Chief of FabFitFun


Register now!