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PRSA 2017 International Conference

The Spirit of Revolution: Communications in the 21st Century

Oct. 8–10 | Boston

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Moving Forward: Engaging Media to Create Momentum in Public Education Initiatives

Professional Development Workshop Set 1

Voice-based technologies in automobiles have led to a growing concern about a looming public safety crisis. In line with its long history as a road safety advocate, AAA will share how it secured more than 320 million media impressions and successfully influenced the media’s discussion on driver distraction.

You’ll also:

Presenter

Nancy White, director, public relations, AAA

Photo of Nancy White