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PRSA 2017 International Conference

The Spirit of Revolution: Communications in the 21st Century

Oct. 8–10 | Boston

Note: You are browsing information about a previous PRSA International Conference. Visit the program page for this year’ event.

Anvil Thinking: The Route to Winning the Awards Your Work Deserves

Your Society at Work

Hosted by the Honors and Awards Committee.

How can “Anvil Thinking” help you do better work for your company/clients, and help you win awards? If you begin a campaign with the plan of entering it into the PRSA Silver Anvil Awards program, and follow the four-step process throughout the campaign, you’ll get better public relations results and likely win Anvil Awards. Hear from past PRSA Honors and Awards Committee Chairs, and Silver Anvil Award winners who will share their secrets to Anvil success, and offer practical advice on how to prepare your campaign entries.

You’ll also:


Sherry Goldman, president, Goldman Communications Group

Photo of Sherry Goldman

Goldman is also an adjunct professor in PR at LIU/Post. She has won two Silver Anvils; one for her work with Writers Guild of America East during the industry-wide strike of TV/film writers, and another for launching Green Seal. Goldman is a Silver Anvil judge, and former chair of the PRSA Honors and Awards Committee, as well as the Silver and Bronze Anvil Awards.


Kelly Womer, ABC, APR, Fellow PRSA, vice president and partner, Linhart Public Relations

Photo of Kelly Womer, ABC, APR, Fellow PRSA

Kelly Womer, APR, ABC, Fellow PRSA, is a senior vice president and partner at Linhart Public Relations, a public relations and corporate communications counseling firm. With 25 years of experience with major corporations, PR agencies and news organizations, Womer specializes in employee communications by helping organizations, including Linhart PR, build their business from the inside out. She created the firm’s client relationship management and people development programs, resulting in increased retention and satisfaction levels. Inducted into the College of Fellows in 2014, she currently serves as the co-chair of the GoodFellows Committee. She previously served on the College of Fellows Selection Committee.