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PRSA 2017 International Conference

The Spirit of Revolution: Communications in the 21st Century

Oct. 8–10 | Boston

Note: You are browsing information about a previous PRSA International Conference. Visit the program page for this year’ event.

Compression Planning®: A Blueprint for Efficient Problem Solving

Professional Development Workshop Set 6

Your Session ROI

How can you move an idea from “dilemma” to “done,” especially when members of the group come to the table from different perspectives? Veteran PR professionals Merrie Elyn Meyers, Ph.D., APR, Fellow PRSA, principal, Merrie Meyers Public Relations LLC; Gerald R. McNellis, founder, McNellis Associates; and Patrick M. McNellis, director, operations, McNellis Associates, will discuss how Compression Planning (CP) can take a diverse group from the idea to the outcome. They’ll give participants practical hands-on experience, using it to solve actual business problems, as well as a list of the items to create a Compression Planning Process at work.

Session Materials

Final Presentation

(Available to registered attendees only. Register now!)


Merrie Elyn Meyers, Ph.D., APR, Fellow PRSA, grant development manager, Broward College

Photo of Merrie Elyn Meyers, Ph.D., APR, Fellow PRSA

Meyers is experienced in problem solving, crisis management, fundraising and consensus building. She is involved in development and grant writing for Broward College and a communication professor at Nova Southeastern University.


Gerald R. McNellis, founder, McNellis Associates

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McNellis is a dedicated “Meetings Buster” with 35 years of experience of working in the trenches with some of the world’s most transformational business leaders. He has been sharing his practical techniques that accelerate ideas into action since August of 1978.

Patrick M. McNellis, director of operations, McNellis Associates

Photo of Patrick M. McNellis

McNellis is a gifted facilitator and expert in planning systems and coaching. He has created a number of knowledge products, studies and systems, and written “The Compression Planning Blueprint,” for Compression Planning users.