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PRSA 2018 International Conference

Communications Convergence: Big Ideas. Bright Futures.

Oct. 7–9 | Austin

Conference Schedule at a Glance

View Full Program

2018 Program at a Glance

Saturday, Oct. 6, 2018
8:30 a.m.–4:30 p.m.

Pre-Conference Seminar (Full Day):

  • Need to Know: Crisis or Disaster “Best Practices” – National Incident Management System and YOU*
Sunday, Oct. 7, 2018
7 a.m.–7 p.m.Registration
7 a.m.–7 p.m.Networking Hall and Exhibit Showroom
8 a.m.–Noon 

Pre-Conference Seminars (Half-Day Concurrent Sessions):

  • PR Strategy: Achieving Measurable Outcomes With Behavioral Planning*
  • PR Boot Camp: Key Concepts and Techniques of Effective Public Relations*
  • Executive Ghostwriting: Helping Senior Leaders Communicate Authentically*
  • Hands-On Crisis Communication Training: Applying “Claim It, Name It and Frame It” to Make Crisis Communication Work for You*
  • When to Use Videos — and Learn How to Make Them Yourself*
  • Calculating the ROI on Your Communications*
8:30-9:15 a.m.Coffee With PRSSA Students! (at the Hilton Austin, 500 E. 4th St., Salon F-G, 6th Floor)
10–11 a.m. Newcomers Orientation
11 a.m.–NoonYour Society at Work Sessions
12:30–2:30 p.m. Opening General Session
2:45–3:45 p.m. Professional Development Sessions Set 1
2:45–3:45 p.m.Hack-a-Comm
4:45–5:45 p.m. Professional Development Sessions Set 2
7–9 p.m. Opening Night Reception
Monday, Oct. 8, 2018
7 a.m.–7 p.m.Registration
7 a.m.–7 p.m.Networking Hall and Exhibit Showroom
8–9:45 a.m. General Session
10:15–11:15 a.m. Professional Development Sessions Set 3
11:45 a.m.–12:45 p.m. Professional Development Sessions Set 4
11:45 a.m.–12:45 p.m.Hack-a-Comm
1–2:45 p.m. Networking Luncheon
3:45–4:45 p.m.Professional Development Sessions Set 5
5–6 p.m. Professional Development Sessions Set 6
6–7 p.m.Cocktail Reception with the Exhibitors
7:30–9:30 p.m.Diversity and Inclusion Celebration
Tuesday, Oct. 9, 2018
7 a.m.–12:30 p.m.Registration
7 a.m.–12:30 p.m.Networking Hall and Exhibit Showroom
8–9 a.m. Professional Development Sessions Set 7
9:30–11 a.m.General Session
11:30 a.m.–12:30 p.m. Professional Development Sessions Set 8
11:30 a.m.–12:30 p.m.Hack-a-Comm

* Open to all. Additional registration fees apply.