T3 PR Conference 2008

Thursday, September 11, 2008 - New York

The Lighthouse
111 East 59 Street
New York, NY

8 a.m. - 6 p.m.

Presented by the PRSA Technology Section in cooperation with the PRSA New York Chapter

Register by August 13 and Save $50!

The T3 PR Conference is specifically designed for public relations professionals that represent technology companies. The one-day conference offers attendees the chance to meet and learn from the best technology communications professionals around the country.

Walk away with:

The Conference will also feature the annual Awards for Excellence in Technology Journalism.


Paul Gillin
Author, "The New Influencers"
Technology Journalist

Peter Shankman
Author, "Can We Do That? PR Stunts"
CEO, The Geek Factory
"Help A Reporter Out" Mastermind


Will it Blend? The Viral Marketing Story
George Wright, marketing director, Blendtec

Meet the Media: Leading Tech Bloggers
John Biggs, editor in chief, CrunchGear
Nick Gonzalez, analyst, TechCrunch
Joel Johnson, editor in chief, BoingBoing

Meet the Media: Leading Tech Magazine Editors
John Dix, editor in chief, NetworkWorld
Noah Shachtman, contributing editor, Wired, and editor, Danger Room
Tom Wailgum, senior writer, CIO

Meet the Media: Leading Tech Reporters at National Dailies
Leslie Cauley, technology reporter, USA Today
Saul Hansell, technology reporter, New York Times
Vishesh Kumar, journalist, Wall Street Journal

Igniting PR with Video Tools, Methodology & Measurement
Jonathan Heit, senior vice president, technology, Allison & Partners
Corey Kronengold, senior director, Tremor Media
Doug Simon, president & CEO, D S Simon Productions

Tech PR & Social Media: New Skills & Opportunities for PR Pros
David Bradfield, Peer Media Global Practice lead, Text 100
Aaron Uhrmacher, senior vice president, Fleishman Hillard Digital
Paull Young, social media strategist, Converseon

Return on Participation: Measuring Social Media Strategies in Tech PR
Brian Solis, principal, FutureWorks PR

MicroMedia PR: Best Practices in Leveraging Microblogs for PR
Deirdre Breakenridge, author, "PR 2.0, New Media, New Tools, New Audiences;" president and director of communication, PFS Marketwise

Hot Topics: Prominent PR Bloggers Speak Out
Joe Ciarallo, blog: PR Newser (mediabistro.com/prnewser); Horn Group
Phil Gomes, blog: Phil's Blogservations (philgomes.com/blog); vice president, Edelman Digital; senior advisor, Society for New Communications Research
Colin McKay, blog: Canuckflack (canuckflack.com); director of research, education and outreach, Office of the Privacy Commissioner of Canada
Jeremy Pepper, blog: (pop-pr.blogspot.com) POP! PR Jots manager, public relations, Boingo Wireless

Stitching It Together: An Integrated Look at Technology PR
Phil Missimore, senior vice president, Technology Practice, Waggener Edstrom

Conference Information:

Registration Fees:

*PRSA members attending this event will be automatically enrolled in the Technology Section at no additional cost.