(Banner graphic of PRSA Employee Communications Connect 19 Conference logo)

PRSA Employee Communications Connect 19 Conference

May 15–17 | Phoenix, Ariz.

The 2019 Conference Program:

Wednesday, May 15

Noon–8 p.m.


1–2:30 p.m.

Pre-Conference Sessions* (*Available for additional registration fee of $85 for both sessions; not included in Conference registration fee)

1. “Corporate Snakes and Career Ladders”
Come and join this business simulation/game that will help you learn what it takes to be a strategic adviser to senior leaders. We'll not only have fun, but give you tools to make an impact.
Speaker: Stephen Welch, FRSA CMPRCA MCIPR CMRS, director, Archetypical

2. “How to Unlock Your Own Brand of Comms Magic” 
Speaker: Alan Oram, creative director, Alive With Ideas

3–4:30 p.m.

Pre-Conference Sessions* (*Available for additional registration fee of $99 for both sessions; not included in Conference registration fee)

3. “Co-Create Communication Strategies with Attendees Using Paper Airplanes”
The collective wisdom between all of us is powerful. This down and dirty, simple and fun, interactive workshop allows participants to anonymously share their situation in order to brainstorm ideas.
Speaker: Pinaki Kathiari, CEO, Local Wisdom

4. “Earning Your Seat at the Table: Measurement Driving Strategy”
Getting heard in business requires strong strategic skill. In this workshop, you'll apply a planning tool that starts with organizational impact and carries you through outcomes, outtakes and outputs, using the internal comms measurement standards.
Speaker: Sean D. Williams, vice president and practice lead, internal communication, True Digital Communications

5–5:45 p.m.

Opening Keynote: How Your Personal Brand Can Transform Your Internal Communications

Discover how your promise and reputation as a practitioner impacts your internal communication. See why IC pros need to analyze their personal brand, what steps you can take and how identifying what you’re known for can transform your IC.

Speaker: Rachel Miller, director, All Things IC

6–7:30 p.m.

Welcome Networking Reception
Start the conference off right by meeting or getting reacquainted with colleagues from around the country and visit with the 2019 Executive Committee of the PRSA Employee Communications Section over drinks and appetizers as we get underway with Connect 19.

Sponsored by:
Dynamic Signal

Thursday, May 16

7:30 a.m.–5 p.m.Registration
7:30–8:30 a.m.

Breakfast and Welcome

Sponsored by:
Simply Connect

8:30–9:15 a.m.

Opening Keynote
“Better Communication With Diversity Intelligence™”

Speaker: Leeno Karumanchery, Ph.D., Chief Diversity & Inclusion Officer, MESH/diversity

9:30–10 a.m.

Breakout Sessions: Set I

"Social Intranet 2.0: Year One Results, Lessons Learned and Looking Ahead" 
Speaker: Kelli Newman, UXC, director of internal communications, Piedmont Healthcare

"A Seat at the Table: How Effective Communicators Earn Respect"
Speaker: Priya Bates, ABC, SCMP, president, Inner Strength Communication Inc.

Sponsored by:

10:15 –10:45 a.m.

Breakout Sessions: Set II

"Building an Effective Employee Social Media Policy"
Speaker: Andrea Parrish, digital marketing assistant manager, STCU

"Exploring the Future of Employee Communications with Strategic Foresight"
Speaker: Rebecca A. Richardson, MS strategic communication and public relations
employee communications lead, Northrop Grumman Corporation

11–11:30 a.m.

Breakout Sessions: Set III

"Champagne Results on a Beer Budget: Employee Communications for Less”
Speakers: Sherree Geyer, partner, Quicksilver Edge Strategic Communications
Debra Bethard-Caplick, APR, founder, Quicksilver Edge Communications

"UNICEF Online Communities: Saving Lives with Global Social Communication"
Carrie Basham Young, principal and CEO, Talk Social To Me
Paola Storchi, knowledge management Specialist, UNICEF

11:45 a.m.–12:45 p.m.

Networking Luncheon

1–2 p.m.

Luncheon Keynote

“Love’s Travel Stops on How to Make Communications Work for the Long Haul”
Speaker: Kyla Turner, 
communications manager, Love’s Travel Stops & Country Stores

Sponsored by:
Social Chorus

2:15–3 p.m.

Breakout Sessions: Set IV

"Supercharging Your Squad: How Tapping Into Employee Authenticity Put Mercer at the Center of the World (Economic Forum)"
Becky L. Graebe, senior director communications expert, Dynamic Signal
Danielle Guzman, global head social media & distributed content, Mercer

"Numbers to Stories: Using Visual Storytelling to Bring Your IC Data To Life"
Speaker: Jackie Berg, head of research, Brilliant Ink

3-3:15 p.m.

Afternoon Break 

Sponsored by:
Content Monkey

3:15–4 p.m.

Breakout Sessions: Set V

"Enhance Employee Engagement by Using Mobile to Create Multimedia Content"
Amy Jenkins
, director, client strategy at theEMPLOYEEapp
Heather Hubbard, video creator, Video Service Hub

"#1GreatIdea: Tips You Can Take Home Today and Implement Tomorrow”
Lise Harwin, APR
, internal communications manager, Port of Portland
Elisabeth Wang, executive director, communications and public relations, Piedmont Healthcare
Anthony Bolton, senior manager of employee communications, Gulfstream Aerospace

4:15–5 p.m.

General Session
"You Can't Commsplain Your Way To Success"
Kristin Hancock,
owner, Kristin Hancock
Chuck Gose,
strategic advisor, SocialChorus

5:30–7:30 p.m.Networking & Sponsor Appreciation Reception

Friday, May 17

7 a.m.–12:30 p.m.Registration
7–8 a.m.Breakfast
8–9 a.m.

Breakfast Keynote General Session
“Kick off Your Shoes and Get Real: The Power of a Strong Comms-CEO Partnership”
Sheryl Palmer, CEO, Taylor Morrison Homes

Sponsored by: 

9:15–9:45 a.m.

Breakout Sessions: Set VI

"Don’t Forget About Field Staff! Strategies for Engaging Your Non-Desk Staff"
Amy McConnell, APR,
public information officer, City of Mesa
Kathy Macdonald, business development and communications manager, City of Mesa Water Resources Dept.

"Partners in Crime: What You Can Steal from Marketing, PR & Journalists"
Ashley Stewart
, global senior communications manager, Webroot
Kristin Miller, communications director, Webroot

10–10:30 a.m.

Breakout Sessions: Set VII

"The Power of Partnering With Influencers"
Speaker: Marcy Frank
, director, BNY Mellon

"Podcasting: Scratching the Curiosity Itch in 15 Minutes or Less"
Michelle A. Buchanan
, communications consultant, Arizona Public Service Inc.
Zane Ewton, communications consultant, Arizona Public Service Inc.

10:45–11:45 a.m.

Closing Keynote

“Dare to be Deliberate - Level Up Your Communications Career”
Angee L. Linsey, managing director/executive search, Linsey Careers

11:45 a.m.–Noon

Closing Remarks

*Pre-Conference Sessions (Are available for additional registration fee of $85 for both sessions; this is not included in the Conference registration fee)